Social Media Marketing Executive

Job Overview

We’re seeking a creative and strategic Social Media Marketing Executive to drive engaging digital content and build brand presence across multiple social platforms.

Key Responsibilities

• Develop comprehensive social media strategies
• Create compelling content for various social media channels
• Manage and grow social media accounts
• Design and execute social media advertising campaigns
• Analyze performance metrics and optimize strategies
• Collaborate with marketing and design teams
• Stay current with social media trends and platform updates
• Engage with audience and manage community interactions
• Produce original content including graphics, videos, and copy
• Track and report social media performance

Required Qualifications

• Bachelor’s degree in Marketing, Communications, or related field
• 0.6 to 1 year of social media marketing experience
• Proven track record of successful social media campaigns
• Proficiency in social media management tools
• Strong content creation and copywriting skills
• Understanding of social media analytics
• Creativity and strategic thinking

Required Tools

• Hootsuite/Buffer
• Canva
• Google Analytics
• Facebook Business Manager
• Instagram/TikTok/LinkedIn tools